Primary Context Document
where you meet your AI
At Our Lab our main goal is to help you produce a Primary Context Document for your business.
This PCD (primary context document) acts as the tour guide and guard rails for the right models to get to know you, find out what, where and who you are and want to be.
As models like GPT5 and Sonnet 4 - the insights gained directly from the model may be of direct value but at least it signposts them where to look for your internal information and intentions and where to plumb in to make that connection seamless ongoing…
Through protecting and improving the quality of the knowledge in your PCD we hope to gently move your business up the knowledge hierarchy!
With each level unlocked the power of AI to impact and improve your business multiplies, so although it takes a while if your knowledge is a mess, or lives in your mind, the benefits quickly compound!
KNOWLEDGE HIERARCHY
Really like the concept of the PCD acting as both a “tour guide” and “guard rails” for AI integration. Too often, businesses jump into AI tools expecting magic, without giving the model a clear, structured foundation to work from. What you’re describing is essentially the business equivalent of giving a GPS both the map and the destination—without it, the AI can wander aimlessly.
Also agree on the compounding effect. A clean, well-maintained knowledge base doesn’t just make AI more accurate—it makes the entire organization more aligned, reduces decision lag, and surfaces insights that would otherwise be buried. It’s the difference between AI being a novelty and becoming a true force multiplier.